Social Media: How Realtors Can Maximize their Efficiency on Social Media in Just One Hour a Day
Facebook: Invest 10 mins per day & Post 1-2 times per day
- Make a photo album for every listing
- Always link back to professional blog
- Interact easily with prospects
* 79% of agents are on Facebook, so feel free to experiment with post style to stand out
Twitter: Invest 10 mins per day & Post 6-8 times per day
- Share helpful buying /selling tips
- Post housing market statistics
- Easily share wit/personality
* This platform is to build brand image and keep at the forefront of consumer’s minds
Google+: Invest 10 mins per day & Post 1 time per day
- Share expertise in Communities
- Host Hangouts to learn from network
- Link back to professional blog/site
* An active Google+ profile is great for search engine optimization
LinkedIn: Invest 5 mins per day & Post 1 time per weekday
- Post industry-related news in feed
- Link back to your professional blog
- Network for referral partners
* Sister site is Slideshare to share presentations and graphics including lead forms
Pinterest: Invest 10 mins per day and Post 1+ times per day
- Make boards for community events
- Pin DIY projects for around the home
- Create themed home décor boards
* Pinterest is a major driver of Internet traffic. Have pics link back to professional blog/site
Instagram: Invest 5 mins per day and Post 1 time per day
- Post pictures of new/featured listings
- Publish 15-second video testimonies
- Highlight local scenery
* All social media is image driven, so link these images across multiple platforms
*Courtesy of HousehuntNetwork.com
* Specific loan program availability and requirements may vary. Please get in touch with your mortgage advisor for more information.